Cramer-Krasselt, one of the largest independent, totally integrated agencies in the U.S., was recently recognized, for the fourth consecutive year, with 10 accolades at The Public Relations Society of America (PRSA), Chicago chapter. This honour, including the top award, adds another notch on C-K’s belt as it has so far earned 31 awards/honours across the PR, social media and advertising realms in 2020 including two Shorty Awards and six PRSA Bronze Anvil Awards and the Grand Prix in The Drum Digital Advertising Awards U.S.

The PRSA Chicago Skyline Awards acknowledge the public relations strategies that result in the outstanding success for a customer. The PRSA Chicago committee reviewed 99 entries and chose the top campaigns as winners. C-K was awarded the highest PRSA Chicago award, the “Best of Skyline,” for Cotton Council International’s global communications campaign, “COTTON USA Expert Outlooks.” Also, T. Marzetti was recognized as a finalist for the “Best of Skyline” award for the “#DipResponsibly on Game Day” campaign.

The agency was also honoured PSRA Chicago Skyline awards for other campaigns including, Best Use of Analytics – T. Marzetti – #DipResponsibly on Game Day, Best Use of Product Development – T. Marzetti – #DipResponsibly on Game Day, Best Brand Content – Porsche – Macan Augmented Reality and Best Use of Digital Marketing – Tropicana – Tropicana Vitamin C Meter on Snapchat. Four awards of Excellence were also bagged, comprising of Best Brand Content – T. Marzetti – #DipResponsibly on Game Day, Public Affairs/Government/Associations/Nonprofits – Alzheimer’s Association – United Campaign, Best Influencer Marketing – Cotton Council International – COTTON USA Expert Outlooks and Best in Technology Business – Porsche – Macan Augmented Reality. 

Karen Seamen, President and COO of C-K took the time to express her gratitude over PRSA Chicago Skyline Awards, the city’s premier honour for public relations and communications, celebrating creativity and innovation in public relations, recognizing C-K with a string of awards. She stated that, it is a privilege to be awarded for their constant efforts to drive significant business results for their clients. She further said that, winning the “Best of Skyline” award is true reflection of their approach to teamwork. Seeing their clients thrive and get lauded, is what gives them the feeling of immense satisfaction, Seamen added.

About Cramer-Krasselt

Founded in 1898, Cramer-Krasselt is a Chicago based professional advertising and marketing agency. With over $700 million in billings, approximately $400 million in media assets under management and 61% of revenue from digital, C-K’s mission is to Make Friends, Not Ads®. They improve brand reputation by interconnecting an ever-expanding range of disciplines from strategic branding to digital, social, analytics, media/programmatic, SEM, PR, UX and more. Some its more famous clients include Alzheimer’s Association, Cedar Fair Entertainment Company, Corona Extra, Edward Jones, Marzetti Salad Dressing, Pacifico Beer, Porsche, Tropicana and Cintas, etc. 

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