VELMA is an artificial intelligence platform that allows financial advisors to deliver personalization throughout the customer lifecycle. To improve client satisfaction and make advisors more efficient and productive, the platform uses data from both clients and products. Traditional asset managers seek a baseline capital requirement of 200,000 to 300,000 euros in exchange for personalized investment guidance.  However, according to a recent study, 60% of these high-net-worth individuals are dissatisfied with the level of customization offered, and 33% are concerned about the high costs. These trends point to the need for a modification in the current working environment. Technology and the intelligent use of data are at the heart of this transformation.

Maxim Piessen, Product Manager at VELMA, commented that major tech companies like Facebook, Amazon, Netflix, etc., pioneered automated personalization, which has since become firmly embedded in almost every aspect of daily life. More personalization means more time investment for the advisor in wealth management. VELMA puts the technology that big tech companies use in the hands of asset managers to provide a superior customer experience for their customers.

Advisers spend a lot of time looking for new customers and coming up with investment strategies for existing ones. VELMA’s machine learning methods offer new actionable observations based on customer and product data. These models distinguish potential clients and provide advisors with data that allows them to better accommodate to their requirements and generate new business, as well as provide innovative investment ideas for existing clients on a daily basis. The platform is now accessible at, where customers can access a detailed product tour that walks them through all of the platform’s features.

About IntellectEU

IntellectEU is an international financial technology corporation that assists central banks, insurers, and other financial institutions, specializing in emerging technologies such as Distributed Ledger Technology (DLT), Artificial Intelligence (AI), and Quantum Computing. IntellectEU is a creator of the Linux Foundation’s Hyperledger platform and has strategic alliances with SWIFT, Oracle, R3, and Digital Asset. IntellectEU is based in Antwerp, New York, Lisbon, Kyiv, Dubai, Singapore, and Sydney and has a global presence.

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