National I.T. Professionals Day, September 21st, 2021

IT Spl Day

National I.T. Professionals Day is celebrated annually on the third Tuesday in September to commemorate the world’s highly esteemed techies who keep us all closely connected. National I.T. Professionals Day was intended to honor the tech wizards who keep the nuts and bolts in place so that the typical worker’s station remains connected to the… Read More »

WhatsApp Marketing Strategies: A New Way to Reach Out to Your Ideal Customers

Whatsapp

The first few names that come to mind when we think of Social Media Marketing and the best channels to engage with our ideal customers are Facebook(2.6 billion monthly active users), Instagram(1 billion monthly active users), and Twitter(300 million monthly active users). Despite the impressive numbers of users on these platforms, some organizations continue to… Read More »

Let’s Celebrate Google Commemoration Day, 2021

Dataviva

Google, also referred to as Google Web Search or simply Google Search is a search engine developed by Google LLC. It is the world’s most popular and widely used search engine.  Google provides the best answer to a search query as quickly as possible. It is the most used search engine on the World Wide… Read More »

How are Augmented and Virtual Reality Aiding Businesses in Adopting WFH Culture?

Augmented Reality TMB

Companies are racing to adapt emerging technologies for the workplace as they begin to find their way in the consumer sector. It’s a good idea for a remote worker to learn about the function of Augmented Reality and Virtual Reality in new industries. Even if a corporation doesn’t have a well-experienced tech specialist on staff,… Read More »

How does Business Intelligence shape the Future of Business?

Business Intelligence

Digital advancements in cloud computing and mobile applications have completely transformed our daily lives. Data-driven tools and tactics are now available to companies, allowing them to understand more about their customers and themselves than ever before. Still, not everyone is making use of them. Businesses can notice internal patterns and improve inefficiencies before it’s too… Read More »

7 TIPS FOR E-COMMERCE BUSINESSES TO MANAGE FINANCES DURING COVID-19

E-commerce

COVID-19 health threats, travel restrictions, and prolonged periods of lockdown have caused severe problems for businesses. Especially for e-commerce businesses that rely heavily on courier services and efficient transportation models, the strain on maintaining financial stability is higher. Organizations without a functioning continuity plan have struggled to cope with the disruption. Revenues have dropped drastically.… Read More »

DevOps, DevSecOps, and SRE: What’s the Difference? Choose the One that is Best for you

Devops

Over the years, organizations that find it difficult to scale their technology processes and operations have come to rely upon techniques including DevSecOps, DevOps, and SRE across multiple sites. Nevertheless, the task of managing development-related infrastructure and infrastructure upgrades is often very challenging. It requires the use of infrastructure-as-code, or API management for easy installation,… Read More »

Why is Conversational Analytics the Future of Business Intelligence?

BI

With the emergence of regulations like GDPR and CCPA putting a stranglehold on the use of third-party consumer data sources, it is now more important than ever to have access to actionable first-party data. Being a marketer, you probably still have access to data such as customer purchase history, website, and paid search interactions. Still,… Read More »

What has Competitive Benchmarking been like in Times of Covid-19?

Benchmarking

The method of comparing a business to its competitor using a set of criteria is known as competitor benchmarking. Benchmarking is used to equate the company’s success to that of its rival over time.  Companies utilise this data to figure out what constitutes “best” practise for specific criteria and then compare it to their own… Read More »